NuLeaf Naturals (nuleafnaturals.com) – August 2019 to Present
Content Specialist: Responsible for content strategy and direction of NuLeaf Naturals blog and news sections; develop partnerships for off-page content placement; audit and oversee on-page SEO best practices throughout the website; and manage the relationship with SEO team and partners.
Altitude Agency (altitudeagency.com) – November 2015 to August 2019
Director of Digital Engagement: Responsible for all aspects of client content strategy, including audits, writing, research, SEO, workflow, training and managing department, social integration, and full-scale editorial planning.
TripSavvy (tripsavvy.com) – February 2014 to Present
Contributing Writer: Launched RV Travel site from the ground up for TripSavvy.com (formerly About.com), including two-year editorial plan focused on SEO and social integration. Wrote daily content, social updates, and exceeded goals for long-term analytic growth with low bounce rate.
Trailerbroker (trailerbroker.com) – July 2013 to November 2015
Content Strategist: Led long-term content marketing plans for primary, partner and sister sites, including content management, auditing, research, and writing. Managed campaigns for private clients, including content strategy, blogging, auditing, and social integration.
TechNorms (technorms.com) – June 2011 to Present
Senior Writer: Spearheaded coverage of Windows-based products. Led effort to get recognized as a significant social presence on Facebook and Twitter through the creative use of copy, visual elements, and engagement strategy. Developed review program to work with major companies to provide unbiased feature-length reviews.
- Television Academy
- RV Rentals Guide
- Rank Watch